The days of posting an ad on the various job boards and receiving hundreds of resumes is long gone. And if that is how you are still trying to find your next employee, then here is some insight into why it is taking so much longer for you to fill a position than even 5 years ago.
Today’s job search is all about “networking.”
While HR technology, such as Applicant Tracking Systems software (“ATS”), has been a great way for companies sort through resumes received based on qualifications and build a database of future possible candidates, it is not as welcoming to today’s jobseeker. In fact, the frustration that having to apply for a job that uses an ATS has caused most jobseekers to seek ways to “get around the system”…and that has led to them taking a more direct approach at trying to find their next job.
Some jobseekers will cite the reason being many companies’ ATS requires too many questions to be answered that are already available on their resume being submitted that will be scanned and purged into the database anyway. Others have concern that the filtering methods put in place with an ATS will result in them being “passed over” for consideration of a job that they would otherwise be deemed qualified.
The result: Jobseekers have put more of their focus on networking. They have joined industry organizations, networking groups, LinkedIn groups, Twitter “chats”…any way they can possible meet Hiring Managers, Recruiters or just Influencers in their field to help uncover potential openings or get them directly in front of the person trying to fill an open job.
What should companies do to find today’s top candidates?
Simply put – You need to go to where the candidates are and not just wait for them to come to you.
– Join in on Twitter or LinkedIn “chats” in your industry. See who joins in and what they offer to the conversation…and connect with them.
– Attend industry “networking” events that jobseekers are going to and mingle with them. It’s the easiest way to get some “first interviews” with potential candidates. Some may not be actively looking for a job, but most will be open to hearing about new opportunities.
– Make sure your company is profiled on LinkedIn and create “groups” that people can join. You may even find some of your alumni may join and could be open to coming back.
– Get your company involved in community events. Many of today’s jobseekers support various causes and put an emphasis on volunteering. They are looking for companies that embrace the same values they have, which will make your company someplace they will want to work.
Those top candidates are still out there. Meet them halfway…before another company does.